Lightborne Communications

Unheardof – Nike


Sneaker boutique UNHEARDOF, wanted to promo the release of the new limited edition Air Max ’98 “On Air” NYC shoe, in order to help build hype around this highly anticipated release. We teamed up with digital agency Borne Content to create this social media stunner, complete with a sound scape designed to transport you to streets of NYC.

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Agency: Borne Content

Creative Director: Chris Gliebe

Producer: Stacy Holbrook

Director: Ryan Neltner

DP: Ryan Elliot

Editor: Barry Rowen

Animator: Jared Ziegler

Sound design: Ryan Limke